Skills Library

Best Crustdata AI skills for sales teams

Seven ready-to-run skills that turn live company and people data into lists, briefs, and emails.

Best Crustdata AI skills for sales teams: a Crustdata data card with 1B+ people and 200M+ companies connected by dotted lines to seven skill cards, from ICP Builder to Sales Outreach, on the warm type.com background.

What are the best Crustdata AI skills?

The best Crustdata AI skills are ICP Builder, Sales Prospecting, Account Research, Warm-Path Deal Workspace, Social Connections, Meeting Prep, and Sales Outreach. Together they take a sales team from defining its buyer to sending a first email built on a real, dated signal.

An AI skill is a packaged set of instructions, often with scripts and reference files, that Claude or Codex follows the same way every time it runs. Crustdata skills add one thing most sales prompts lack: live company and people data, so the agent works from facts instead of guesses.

Crustdata built these seven skills and published them under the MIT license. type.com adapted them so they use its built-in Crustdata tools first, and every one is now in the type.com Skills Library with its full files.

Browse them in the type.com Skills Library, or read how Crustdata works in type.com.

Skills at a glance
SkillBest forWhat you get
Crustdata ICP BuilderAny seller setting up the other Crustdata skills for the first timeA persona and ICP profile: who you are, what you sell, who buys it, and how you write
Crustdata Sales ProspectingSDRs, AEs, and founders deciding which accounts to work this weekA ranked account list with the driving signal and its date, plus a top-five shortlist
Crustdata Account ResearchAEs and account managers before a first meeting, a QBR, or a competitive dealAn account plan, an org chart, a tech-stack map with your opening, or a battlecard
Crustdata Warm-Path Deal WorkspaceSales teams working a strategic account where an intro beats a cold emailOne shareable HTML workspace with ranked intro routes, stakeholder dossiers, signals, and plays
Crustdata Social ConnectionsFounders, AEs, and recruiters asking who a specific person actually knowsAn .xlsx of likely connections, tiered by evidence and grouped by current employer
Crustdata Meeting PrepSDRs triaging inbound leads and AEs walking into discovery calls or demosA lead score out of 7 with dated signals, a one-screen brief, and a call plan
Crustdata Sales OutreachSDRs and AEs writing first touches, follow-ups, and objection repliesCold emails, call scripts, LinkedIn notes, replies, and sequences, with the evidence behind each hook

Which Crustdata skills should a sales team use?

The seven skills follow the sales motion in order: define your buyer, find accounts, research them, prepare for the meeting, and reach out.

ICP Builder comes first because it saves a profile the prospecting and outreach skills read. The three research skills are alternatives: pick Account Research for a plan, Warm-Path Deal Workspace for an intro route, or Social Connections when you want to know who one person knows.

Diagram of the five-step Crustdata skills workflow: ICP Builder defines the buyer, Sales Prospecting finds accounts, Account Research, Warm-Path Deal Workspace and Social Connections research them, Meeting Prep prepares the call, and Sales Outreach writes the first message, all on Crustdata data.
Each skill hands off to the next, and all of them read the same Crustdata data.
  1. 1. Crustdata ICP Builder

    Crustdata ICP Builder turns one LinkedIn URL into a reusable persona and ideal customer profile, so the other Crustdata sales skills know who you are, what your company sells, and who typically buys it.

    Most sales prompts start with a long interview about your product and buyer. This skill reads your own profile and your company instead, labels the ICP it infers as inferred, and shows the whole profile back for corrections before saving anything. Sales Prospecting and Sales Outreach then read the saved profile automatically.

    Best for
    Any seller setting up the other Crustdata skills for the first time
    Works from
    Your LinkedIn profile URL, plus two or three quick answers if the public data is thin
    You get
    A persona and ICP profile: who you are, what you sell, who buys it, and how you write
    View Crustdata ICP Builder in the Skills Library
  2. 2. Crustdata Sales Prospecting

    Crustdata Sales Prospecting builds and ranks prospect lists from Crustdata company and people data, with seven playbooks covering lookalike companies, account scoring, event lists, expansion targets, market sizing, and champion tracking.

    A list ranked by gut feel sends reps to the accounts they already know. This skill scores every account on fit, timing, and warmth, shows the signal behind each score with its date, sizes your market from real company counts, and flags domains it cannot resolve instead of silently dropping them. Results hand off to a spreadsheet or a CSV for your sequencer or CRM.

    Best for
    SDRs, AEs, and founders deciding which accounts to work this week
    Works from
    A list of domains, a best-customer example, or an ICP profile from ICP Builder
    You get
    A ranked account list with the driving signal and its date, plus a top-five shortlist
    View Crustdata Sales Prospecting in the Skills Library
  3. 3. Crustdata Account Research

    Crustdata Account Research builds a sourced account plan from one domain: firmographics, growth, funding, news, open roles, and leadership, with a source on every fact. It can also draw an org chart, map the tech stack from job posts, or write a competitive battlecard.

    Account research usually means an hour of tabs and a plan nobody can check. Every claim here carries a source link, tech-stack guesses carry a confidence tag, and your own CRM, call, and email history with the account is folded in read-only. Org charts render as HTML with clean titles and real reporting lines.

    Best for
    AEs and account managers before a first meeting, a QBR, or a competitive deal
    Works from
    A company domain, plus optional CRM, call recorder, or email connections for your own history
    You get
    An account plan, an org chart, a tech-stack map with your opening, or a battlecard
    View Crustdata Account Research in the Skills Library
  4. 4. Crustdata Warm-Path Deal Workspace

    Crustdata Warm-Path Deal Workspace maps who decides at a target account and the warmest route in through your team's LinkedIn connections, then packages it as one workspace with stakeholder dossiers, live signals, and prioritized plays.

    Teams burn intro favors on routes that were never going to land. This skill ranks each route by strength with verified dates, flags weak routes instead of dressing them up, and still counts people at acquired brands as a way in. The result is one HTML file the whole deal team can open.

    Best for
    Sales teams working a strategic account where an intro beats a cold email
    Works from
    A target account plus LinkedIn Connections.csv exports from you or your teammates
    You get
    One shareable HTML workspace with ranked intro routes, stakeholder dossiers, signals, and plays
    View Crustdata Warm-Path Deal Workspace in the Skills Library
  5. 5. Crustdata Social Connections

    Crustdata Social Connections takes one LinkedIn URL and works out who that person probably knows, from shared teams, schools, co-authored work, and post engagement, then ranks everyone by evidence and groups them by where they work today.

    LinkedIn shows connection counts, not relationships. This skill scores each candidate on evidence strength, resolves them to a real profile and current employer, and delivers a filterable spreadsheet with a people tab, an employer-by-tier view, and a coverage tab. It quotes the credit cost and waits for your go-ahead before searching.

    Best for
    Founders, AEs, and recruiters asking who a specific person actually knows
    Works from
    One LinkedIn profile URL, and optionally the employers you care about
    You get
    An .xlsx of likely connections, tiered by evidence and grouped by current employer
    View Crustdata Social Connections in the Skills Library
  6. 6. Crustdata Meeting Prep

    Crustdata Meeting Prep scores inbound leads out of 7 on fit, title, and timing, then builds a one-screen pre-call brief with what the company is doing now, who you are meeting, an opener, discovery questions, and the likely objection.

    Reps either skip prep or spend 30 minutes on it. Every signal in the score is dated, the brief fits on one screen, and discovery plans map to MEDDICC or SPICED. When there is no recent news, it says so instead of inventing an event.

    Best for
    SDRs triaging inbound leads and AEs walking into discovery calls or demos
    Works from
    A lead's email, name, and title, or today's meetings, plus optional CRM, calendar, or call history
    You get
    A lead score out of 7 with dated signals, a one-screen brief, and a call plan
    View Crustdata Meeting Prep in the Skills Library
  7. 7. Crustdata Sales Outreach

    Crustdata Sales Outreach writes cold emails, call scripts, LinkedIn notes, replies, and sequences, each built on one specific, dated signal from Crustdata: a post, a funding round, a new executive, or a job listing.

    Generic AI emails open with filler because the model has nothing true to say about the buyer. This skill pulls one real, dated hook per person before writing a word, writes in your voice, and returns an evidence table so you can check every hook in seconds. It drafts only and never sends anything for you.

    Best for
    SDRs and AEs writing first touches, follow-ups, and objection replies
    Works from
    A LinkedIn URL or a company, plus an optional persona profile from ICP Builder
    You get
    Cold emails, call scripts, LinkedIn notes, replies, and sequences, with the evidence behind each hook
    View Crustdata Sales Outreach in the Skills Library

What does live Crustdata data change in a sales workflow?

A Crustdata skill checks the facts before it writes. Meeting Prep scores a lead on dated signals, and Sales Outreach opens with something the buyer actually did.

Without data, an agent writes from its training set, which is months old and knows nothing about your lead. With Crustdata, it can see that a company raised a round in March, is hiring nine data engineers, and that the person who filled out your form runs the platform team. That is the difference between a score you can defend and a guess.

The skills also say what they could not find. Meeting Prep states plainly when there is no recent news, Sales Prospecting flags domains it cannot resolve, and every skill is told never to fill gaps with guessed or invented data.

Meeting Prep lead card for fictional Northwind Systems: a 7 out of 7 Route now score, fit, title and timing rows with dated signals including an $85M Series C on March 11, 2026 and 34 open engineering roles, next to an opener and the likely objection.
Meeting Prep: every point in the score has a dated signal behind it. Illustrative, fictional company.

How does Sales Outreach write emails buyers answer?

Sales Outreach writes one email per signal and shows its sources, so a rep can check every hook before sending.

Ask Sales Outreach for a cold email and it pulls the buyer's recent posts, the company's open roles, and recent company news before drafting. It picks one hook, writes in your voice, and returns the evidence table with each hook's source and date.

Side-by-side comparison: a generic AI email that opens with I hope this email finds you well, and a Sales Outreach draft to a fictional VP named Sarah that cites her post last Tuesday and four open platform roles, above an evidence table listing each hook, its source, and its date.
Same product, same buyer. The Sales Outreach draft opens with a fact you can check.
  1. 1

    Save your persona

    Run ICP Builder once with your own LinkedIn URL, so Sales Outreach knows what you sell and how you write.

  2. 2

    Name the person and the mode

    Paste a LinkedIn URL or a company and say what you want: a cold email, a LinkedIn note, a call script, a reply, or a full sequence.

  3. 3

    Check the hook

    Read the evidence table before you send. If a hook is older than you like, ask for a different signal.

  4. 4

    Send it yourself

    Copy the draft into your email or sequencer. The skill never sends anything for you.

Example request

Write a cold email to linkedin.com/in/<their-profile>. We sell incident response tooling to engineering teams. Use one dated signal and show me the evidence.

How do Crustdata skills get their data?

On type.com, the skills use the built-in Crustdata tools first. For anything they don't cover, or when credits run out, the skill asks you to connect Crustdata's MCP server.

Every type.com workspace includes monthly Crustdata credits for two lookups: enriching a person from a LinkedIn URL, and finding verified business emails. No API key is needed, and agents stop and tell you when the monthly allowance is used up.

Company lookup and search, people search, job listings, posts, web search, and watchers need your own Crustdata account, connected through Crustdata's MCP server at install.crustdata.com/mcp. The skills ask for it at the step that needs it, rather than failing silently or making something up. Outside type.com, the MCP server handles every lookup.

Diagram of how a Crustdata skill gets data: on type.com it uses built-in Crustdata for person enrichment from a LinkedIn URL and verified business emails with monthly credits included; for company search, people search, job listings, posts, web search and watchers, or outside type.com, it uses Crustdata's MCP server with your Crustdata account.
Built-in lookups first, Crustdata's MCP server for everything else.
  • Built-in on type.com: person enrichment and verified business emails, no key.
  • Your Crustdata account: company, people, job, post, and web search, plus watchers.
  • Credit-heavy skills like Social Connections quote the cost and wait for your go-ahead.
  • No skill fills a gap with invented data.

How do sales teams run Crustdata skills in type.com?

In type.com, a sales team installs the Crustdata skills into a shared Space, uses the built-in Crustdata tools, and runs the skills in Slack, in the type.com apps, or on a schedule.

Install the skills from the library into your sales Space, and everyone on the team gets the same ICP profile, the same scoring rules, and the same outreach style. When one rep improves a skill, the whole team gets the improvement.

Recurring work can become an automation. For example, a team might run Meeting Prep every morning on the day's inbound leads, or Sales Prospecting every Monday on its target account list, and post the results to a Slack channel.

See how Crustdata is built into type.com, or browse every skill in the type.com Skills Library.

Frequently asked questions

What is Crustdata?

Crustdata is a real-time people and company data platform for AI agents. It covers more than 1 billion people and 200 million companies, with live hiring, funding, job-change, and post signals. The skills in this guide use it as their data source.

Do I need a Crustdata account to use these skills?

Not to get started. Every type.com workspace includes monthly Crustdata credits for person enrichment and verified business emails, with no API key. For company search, people search, job listings, posts, and watchers, or when the included credits run out, each skill asks you to connect Crustdata's MCP server with your own Crustdata account.

Do these skills work outside type.com?

Yes. The skills are plain SKILL.md folders, so they run in Claude Code, Codex, and other agents that read SKILL.md. Outside type.com, connect Crustdata's MCP server and the skills use it for every lookup.

Who made these Crustdata skills?

Crustdata built them. They are adapted from Crustdata's official skills repository, which is MIT-licensed, and each listing in the type.com Skills Library credits Crustdata as the creator. type.com added setup notes for its built-in Crustdata tools and tightened the instructions after a QA review.

Will these skills send emails or change our CRM?

No. Sales Outreach drafts messages and never sends them. Meeting Prep and Account Research read your CRM, call recorder, or email only if you connect them, and only read. The skills produce lists, briefs, spreadsheets, and drafts for a person to review.

Which Crustdata skill should I start with?

Start with ICP Builder, because Sales Prospecting and Sales Outreach read the profile it saves. Then add the skill tied to work you already do every day: Meeting Prep for inbound leads and calls, or Sales Outreach for first touches.