Reddit AEO Engagement + Citation Tracking
Each weekday, find up to three fresh Reddit discussions, draft helpful comments, and report which threads AI engines cite. The owner reviews and posts manually.
At a glance
Reddit AEO Engagement + Citation Tracking is an AI skill for sales & marketing teams that you can use in Claude Code, Codex, or type.com.
- Updated
What it does
- Track every Reddit citation across your panel and connect it to its question.
- Receive up to three helpful comment drafts for fresh, relevant threads.
- Keep suggested and actually posted comments separate in a shared log.
Before you start
- Brand, buyer problems, relevant subreddits and an approved owner voice guide.
- Promptwatch Custom API connection or equivalent question-level citation data.
- Read-only Reddit research tools, with an approved Apify connection as a fallback.
- A report channel, configured owner, timezone and shared AEO/Reddit docs.
See an example
Example output from a sample run. Company names and figures are sample data.
Real dry run on type.com's own site and tracking, Oct 22, 2026. Nothing was posted. Some names and contact details are redacted.
Posts to the report channel, weekdays at 8am:
*Reddit AEO — Wed, Oct 22* · 3 targets · engines cited Reddit 7× for our panel this week, all Google AI Mode, mostly r/AI_Agents
*Do next* (Sam)
1. r/smallbusiness · "How are you implementing AI in your small business?" · https://www.reddit.com/r/smallbusiness/comments/1xc6m2y/ · 0/32/15h
2. r/DigitalMarketing · "18 months of SEO for a B2B SaaS: 23k clicks, barely any leads" · https://www.reddit.com/r/DigitalMarketing/comments/1xcdbrv/ · 3/12/9h
3. r/startups · "Pricing discussion - Is per seat dead…" · https://www.reddit.com/r/startups/comments/1xcmjgh/ · 2/4/2h · "I will not promote" flair, no product mention
*Why*
• top cited thread: r/AI_Agents "Best enterprise AI agent platforms in 2026" · 5 cites (AI Mode) · for "what platforms do companies use on top of Claude Enterprise"
• ChatGPT and Claude Code cited 0 Reddit threads; the 4 cited subs (AI_Agents, ClaudeAI, ClaudeWorkflows, LocalLLM) are a teammate's lane, none of yours
Sam: decide whether the two r/AI_Agents threads get a comment from a teammate, or whether your lane should expand to r/ClaudeAI
(draft, not posted)
> dont start with "where do we use ai". start with what gets typed twice. sales reps copying hubspot into sheets is the whole list right there. pick one, make it run on a schedule, and make the output land where people already look. text thread, email, whatever.
How to use Reddit AEO Engagement + Citation Tracking
- type.com: Choose Use Skill to add Reddit AEO Engagement + Citation Tracking to your type.com workspace.
- Claude Code: Download the skill and extract it into
~/.claude/skills/reddit-aeo-engagement-tracker/(or.claude/skills/reddit-aeo-engagement-tracker/in a project). Then ask Claude to use Reddit AEO Engagement + Citation Tracking. - Codex: Download the skill and extract it into
~/.agents/skills/reddit-aeo-engagement-tracker/(or.agents/skills/reddit-aeo-engagement-tracker/in a repository). Then ask Codex to use Reddit AEO Engagement + Citation Tracking.
AI agents can read this page as Markdown or fetch the raw SKILL.md.
Frequently asked questions
What is Reddit AEO Engagement + Citation Tracking?
Reddit AEO Engagement + Citation Tracking is an AI skill for sales & marketing teams that you can use in Claude Code, Codex, or type.com.
What does Reddit AEO Engagement + Citation Tracking do?
Each weekday, find up to three fresh Reddit discussions, draft helpful comments, and report which threads AI engines cite. The owner reviews and posts manually.
What do I need to use Reddit AEO Engagement + Citation Tracking?
Brand, buyer problems, relevant subreddits and an approved owner voice guide; Promptwatch Custom API connection or equivalent question-level citation data; Read-only Reddit research tools, with an approved Apify connection as a fallback; A report channel, configured owner, timezone and shared AEO/Reddit docs.
Can I use Reddit AEO Engagement + Citation Tracking in Claude Code or Codex?
Yes. Reddit AEO Engagement + Citation Tracking is a standard Agent Skills folder with a SKILL.md file. Download it and extract it into ~/.claude/skills/ for Claude Code or ~/.agents/skills/ for Codex.
Who created Reddit AEO Engagement + Citation Tracking?
Sam Claassen from type.com created Reddit AEO Engagement + Citation Tracking. The type.com team reviews every skill before it is published in the Skills Library.
Related skills
- AEO Crawler Visibility MonitorCheck public pages daily as AI crawlers and search bots. Post regressions, save a baseline and send a Monday all-clear so hidden content gets a concrete fix.
- AEO Lost-Citation AlertCompare yesterday's AI answers with the prior week to find lost citations, competitor takeovers and wins. Get a daily action list, referral traffic and owner-only escalation.
- AEO Daily StandupTurn yesterday's AEO work into a daily priorities post. On Mondays, open a weekly thread with shipped work, citation changes and the oldest open actions.
- AEO Publish-to-Index PipelineCheck newly shipped pages each afternoon for crawler visibility, metadata, schema and discovery coverage. Report fixes; indexing submissions for owned sites are optional and off by default.
- Weekly AEO & SEO ReportEach Monday, combine AI-answer visibility, AI referrals and search performance into three tracked actions. DM the owner a draft and publish to the weekly thread after approval.
- AI Citation Target HuntEach Tuesday, rank new cited pages and fresh articles, verify existing listings, and post a 12-line action summary. Queue outreach for human review without contacting third parties.
Related guide
Browse the technical files
--- name: reddit-aeo-engagement-tracker description: Find fresh Reddit discussions worth a helpful reply each weekday and track which threads AI engines cite, with ready-to-review comment drafts and no Reddit posting. --- # Reddit AEO Engagement + Citation Tracking Find up to three fresh Reddit discussions where a helpful reply would fit, then draft comments for your owner to review. Track which threads AI engines cite so research follows citation evidence. Part of the [Answer Engine Optimization (AEO) skillset](https://type.com/library/skills/answer-engine-optimization). ## When it runs - Recommended schedule: Monday–Friday at 8am in `timezone`, after the daily standup. - Post one message to `report_channel`. Choose fewer targets on quiet days; never pad. - A posting calendar applies only if the owner adds a dated row to the log's Posting plan. ## Inputs | Input | What it is | Example | | --- | --- | --- | | `brand_name`, `brand_exclusions` | Exact brand spelling and look-alike names that do not count | Example Co; Example AI | | `site_url`, `brand_domains` | Your public site and domains | https://example.com | | `tracker_monitors`, `tracker_engines` | Panel monitors and engines | Buyer problems; ChatGPT search | | `report_channel`, `owner`, `timezone` | Destination, only permitted DM recipient, local timezone | #aeo; @owner; America/Los_Angeles | | `subreddits`, `excluded_subreddits` | Owner's research lane and communities assigned elsewhere | Your relevant communities | | `search_queries`, `buyer_problems` | Category queries and problems your company solves | Team AI subscriptions | | `voice_guidance` | Approved owner voice and experiences they can truthfully claim | Owner's writing guide | | `aeo_master_doc`, `reddit_log` | Shared evidence and suggested/commented-thread log | The AEO master doc; the Reddit AEO log | ## Before you start Connect Promptwatch in type.com as a Custom API connection using your Promptwatch project API key. Another tracker works if it exposes equivalent data: `citations/grouped` for URLs, counts and engines, and `responses` for question-level answers and citations. Connect Slack or an equivalent report destination and read-only Reddit research tools. An approved Apify Reddit research connection is a fallback; never scrape reddit.com directly. Read the owner's voice guidance before drafting. Find the AEO master doc and Reddit log in the workspace. On first run, create missing docs and tell the owner where they are. Initialize the log with Posting plan (date | subreddit | post | status), Commented threads (date | permalink | subreddit | brand named? | cited by engines? | last checked), Cited Reddit threads (weekly), and Run log. Put the drafting guardrails in its description. ## Steps ### 1. Find where citations actually come from Read every page of `citations/grouped` for the last 7 days, page size 100; retain URLs whose domain is reddit.com. Do not sample. For every cited Reddit URL record subreddit, title, count, engines and the monitor or question that cited it. Match URLs against the last 7 days of `responses`, paginating all answers. Summarize the subreddits cited for your panel, the top 5 cited threads, and whether any thread in Commented threads is now cited. Weight fresh targets toward those subreddits and thread types, while respecting `excluded_subreddits`. ### 2. Research fresh comment targets Use available Reddit research tools first. If unavailable, use an approved read-only Apify Reddit search actor with query, maxResults 25, contentType posts, sort new, timeFilter day and the configured subreddit list. Starting a research scraper job is retrieval only; never use it to write to Reddit. If both sources fail, give one line explaining that fresh-target research was skipped, and continue with citation evidence. Search the subreddits engines cite, followed by `subreddits`; exclude the owner's out-of-lane communities. Run 2–3 query passes and deduplicate by permalink. Add one query derived from the panel question that most recently lost a citation in the master doc's Alert log. Use only threads from the last 24 hours. Skip crypto, NSFW, memes, vendor self-promotion, news megathreads, and anything where a commercial-adjacent reply violates community rules. In “I will not promote” threads, never draft a product mention. Rank in this order: (1) the original poster explicitly asks for tool recommendations; (2) they describe a problem in `buyer_problems`; (3) a live category discussion in a subreddit engines cite. Pick the best 3, fewer on a quiet day, and say when there are fewer. For each save subreddit, title, permalink, score, comments and age. Draft a ready-to-review comment in `voice_guidance`. Help first. At most 1 in 10 comments may name `brand_name`, only when the original poster explicitly asks for tools, with a truthful affiliation disclosure such as “I work on <brand_name>”. Never claim experiences the owner has not had. Keep each draft under approximately 100 words. The owner reviews and posts manually. If today's Posting plan has a dated row, put its suggested post first. Never infer a recurring posting calendar. ### 3. Update only the log sections this skill owns Append today's suggested threads to Run log as one line. Refresh Cited Reddit threads (weekly) with the full citation list. For each Commented threads row, update only cited by engines? and last checked using the citation evidence. The owner marks a thread commented by adding a row; a suggestion is never evidence that it was posted. Remind the owner on Mondays. ### 4. Post the drafts and evidence Send one post to `report_channel` and confirm delivery. Do not post anything to Reddit. ## What it posts Maximum 12 lines of text plus up to 3 quote blocks: ```text Do next (<owner>) 1. <owner>: review and paste in r/<sub> · "<title>" · <permalink> · <score>/<comments>/<age> > <drafted comment 1> 2. <owner>: review and paste in r/<sub> · "<title>" · <permalink> · <score>/<comments>/<age> > <drafted comment 2> 3. <owner>: review and paste in r/<sub> · "<title>" · <permalink> · <score>/<comments>/<age> > <drafted comment 3> Reddit AEO — <Weekday, Mon D> · <n> targets · engines cited Reddit <n>× this week, mostly r/<sub> Why • <top cited thread> · <count> cites (<engines>) • <commented threads now cited, or 0> ``` Include today's planned post only if a dated row exists. On Mondays add “Commented on something? Add it to the log” and link the log once as “Details → <log link>”; omit the detail link on other days. Fit any posting-plan draft within the same three-quote-block cap. ## Output rules - Lead with what the owner should paste and where. Each target is one line plus its quote block. - “Do next” comes before evidence; each action names an owner, verb, exact thread and link. - Numbers, not adjectives. No preamble, method, or source-availability notes unless fresh-target research was skipped, then one line. - Keep angle explanations, guardrails and subreddit lists in the log, not the report. - Hard cap: 12 lines of text plus up to 3 quote blocks. One idea per line. - Write `brand_name` exactly; exclude `brand_exclusions` when counting mentions. ## Safety - Read-only on every third party. Never submit forms, send email or outreach, sign up, comment, vote, DM or post on Reddit, X, LinkedIn or other social/community sites. Drafts are for human review. - Never change tracker prompts, monitors, personas, models or schedules. - Only write the report-channel post and scoped edits to the named log sections. This skill sends no DMs; any added owner notification must go only to `owner`. - Never @-mention anyone in a channel. Never include credentials, tokens or passwords in posts, docs or DMs. ## Example configuration How type.com configures this skill (example): - Brand: type.com; do not count the look-alike type.ai. Channel #b-aeo, owner Sam, weekdays at 8am America/Los_Angeles. - Owner lane: aiToolForBusiness, AIforOPS, smallbusiness, startups, DigitalMarketing, marketing, SEO, bigseo, shopify, ecommerce, Entrepreneur. - A teammate's lane, excluded from Sam's targets: AI_Agents, SaaS, ArtificialInteligence, automation. - Queries: AI (agent OR assistant OR automation) (recommend OR “best tool” OR “looking for” OR “anyone using”); (ChatGPT OR Claude OR AI) (team OR subscriptions OR “per seat” OR stack OR Slack); (“AEO” OR “answer engine” OR “AI overviews” OR “ChatGPT recommends”) brand, in SEO communities only. - Buyer problems: siloed AI, per-seat cost sprawl, teams unable to share context, agents in Slack. Drafts use Sam's approved voice. - The October 2026 dry run found Reddit citations in communities outside Sam's lane. Report the evidence; let the owner decide whether to expand their lane.