# AI List Inclusion Outreach

> Get named on the "best X" lists that ChatGPT, Claude, Perplexity and Google AI answers already cite for your buyers' questions. Ranks the lists, drafts a three-line request for each, and tracks follow-ups.

AI List Inclusion Outreach is an AI skill for sales & marketing teams that you can use in Claude Code, Codex, or type.com. It works with LinkedIn.

- Skill page: https://type.com/library/skills/ai-list-inclusion-outreach
- Raw SKILL.md: https://type.com/library/skills/ai-list-inclusion-outreach/SKILL.md
- Created by Barbara Jovanovic from Startup Cookie
- Updated: October 30, 2026
- Package: 1 file

## What it does

- Starts from the pages AI answers actually cite, not a generic list of directories.
- A short request (who you are, one proof point, one ask) with no pricing and no filler, routed to the right channel.
- Guardrails: approval before every send, the owner's own accounts only, no repeat form submissions, and guidance on handling link-exchange offers.
- Sets an honest expectation: in the campaign this skill came from, 1 of 7 sent requests got a reply.

## Before you start

- Citation-source data from an AEO tracker, or manual logged-out prompt checks
- The owner's email or LinkedIn for sending

## How to use AI List Inclusion Outreach

1. **type.com:** Choose Use Skill to add AI List Inclusion Outreach to your type.com workspace.
2. **Claude Code:** Download the skill and extract it into ~/.claude/skills/ai-list-inclusion-outreach/ (or .claude/skills/ai-list-inclusion-outreach/ in a project). Then ask Claude to use AI List Inclusion Outreach.
3. **Codex:** Download the skill and extract it into ~/.agents/skills/ai-list-inclusion-outreach/ (or .agents/skills/ai-list-inclusion-outreach/ in a repository). Then ask Codex to use AI List Inclusion Outreach.

## Frequently asked questions

### What is AI List Inclusion Outreach?

AI List Inclusion Outreach is an AI skill for sales & marketing teams that you can use in Claude Code, Codex, or type.com. It works with LinkedIn.

### What does AI List Inclusion Outreach do?

Get named on the "best X" lists that ChatGPT, Claude, Perplexity and Google AI answers already cite for your buyers' questions. Ranks the lists, drafts a three-line request for each, and tracks follow-ups.

### What do I need to use AI List Inclusion Outreach?

Citation-source data from an AEO tracker, or manual logged-out prompt checks; The owner's email or LinkedIn for sending.

### Can I use AI List Inclusion Outreach in Claude Code or Codex?

Yes. AI List Inclusion Outreach is a standard Agent Skills folder with a SKILL.md file. Download it and extract it into ~/.claude/skills/ for Claude Code or ~/.agents/skills/ for Codex.

### Who created AI List Inclusion Outreach?

Barbara Jovanovic from Startup Cookie created AI List Inclusion Outreach. The type.com team reviews every skill before it is published in the Skills Library.

## Example output

Example output from a sample run. Unless the example says otherwise, company names and figures are sample data.

````markdown
```
ROUND 1 · Fieldnote · 9 cited lists found, 6 shortlisted

| # | List | Cited by | Route | Status |
| 1 | "12 best clinic scheduling tools" (healthops blog) | ChatGPT, Perplexity · 4 prompts | Author email | Ready for approval |
| 2 | "Top patient-intake software 2026" | Google AI Overviews · 2 prompts | LinkedIn DM to editor | Ready for approval |
| 3 | "Best EHR add-ons" | ChatGPT · 1 prompt | Demo form only → LinkedIn | Ready for approval |
| — | "Best scheduling apps" (vendor's own list) | Perplexity | — | Skipped: every entry is the publisher's product |
| — | "Clinic software directory" | ChatGPT | — | Skipped: site has injected spam |

Draft #1 (email to Sam Ortiz):
Hi Sam, I run Fieldnote, a scheduling tool for outpatient clinics. Would you consider adding us to the "Other tools worth a look" section of your 12 best clinic scheduling tools list? Happy to exchange links and provide any more info you need. fieldnote.example
Dana

Follow-ups due: Nov 18 (same thread).
```
````

## Related skills

- [Transparent Lower Third](https://type.com/library/skills/transparent-lower-third.md): On-brand animated name tags for testimonial videos, delivered as transparent ProRes 4444 files that drop straight onto a CapCut or Premiere timeline, with brand pulled from your site and a frame-by-frame check.
- [Event Post Fact-Check](https://type.com/library/skills/event-post-fact-check.md): Draft post-conference posts with every speaker, affiliation, session, sponsorship, photo and hashtag checked against the official program, keeping what the program proves separate from what someone remembers.
- [Social Batch Review Calendar](https://type.com/library/skills/social-batch-review-calendar.md): Replace PDFs and chat recaps with a Type app your client can actually review: a weekly calendar with each post's first paragraph and full image, copyable captions, downloadable visuals, and the approver on every card.
- [Reference Style Model](https://type.com/library/skills/reference-style-model.md): "We want our LinkedIn to sound like them." Turns a reference company's public posts into a style spec: numbered moves, each proved by a real line, and a pre-publish checklist. It transfers form, never their facts.
- [Founder Ghostwriter](https://type.com/library/skills/founder-ghostwriter.md): Ghostwrite LinkedIn and X posts in a founder's real voice, grounded only in things they actually said. Every post has a verbatim anchor, passes six gates, and is read by fresh-context reviewers before you see it.
- [Slop Edit](https://type.com/library/skills/slop-edit.md): Line-edit any draft so it stops reading as AI-written. A mechanical lint catches the surface patterns, a sentence-by-sentence pass fixes agentless and vague constructions, and every reviewer correction becomes a rule.

## Package files

- SKILL.md

## SKILL.md

```markdown
---
name: ai-list-inclusion-outreach
description: Get your company added to the third-party "best X" lists and roundups that ChatGPT, Claude, Perplexity and Google AI answers already cite for your buyers' questions. Finds the cited lists, ranks them, drafts a short tailored request for each, routes it to the right channel, and tracks sends and follow-ups. Sends nothing without approval, and only from the owner's own accounts. Use for AEO and GEO off-site work, "why aren't we mentioned in AI answers", or listicle and roundup outreach.
---

# AI List Inclusion Outreach

AI answer engines lean heavily on third-party roundups ("best X agencies", "top Y tools") when a buyer asks an unbranded question. Being named on those pages is often the fastest off-site lever. This skill turns citation data into a short, honest outreach campaign.

Expect a low reply rate: many lists are published by companies that rank themselves #1. In one real campaign 7 of 10 requests were sent and 1 publisher replied. The value is in picking the right lists and keeping the message short.

## Inputs
- The company name, a one-line category ("a content agency for B2B SaaS"), the site URL, and one or two proof points that can be checked.
- A list of buyer prompts (unbranded questions the buyer would type).
- Citation data, if available: an AEO tracking tool's citation-source export. Without a tool, run the prompts logged out in ChatGPT, Perplexity, Claude and Google, and record every cited URL.
- Whose accounts will send (email and LinkedIn), and who approves.

## Step 1. Find the cited lists
From the citation data, keep third-party pages that are lists, roundups or directories, and that you're not on. For each, record: URL, publisher, which prompts and engines cite it, the list's stated criteria, whether it has an "other notable" or "honorable mentions" section, and whether it includes outside companies (not just the publisher's own products).

## Step 2. Rank
Priority goes up when:
- several engines cite it, or it's cited for several prompts,
- it includes outside entries or has an "other notable" section,
- its criteria match a proof point you can show.

Skip:
- sites that look compromised (injected spam, broken pages),
- lists where every entry is the publisher's own product,
- pages with no human contact route other than a sales-intake form (budget, phone, start date).

## Step 3. Find the route
For each list, in order of preference:
1. The author's email, if published.
2. A LinkedIn DM to the author or editor.
3. A general editorial or contact email.

Rules:
- If the site only has a "book a call" or "book a demo" form, use LinkedIn instead.
- Never submit the same contact form twice; a second submission reads as spam.
- Never submit sales-intake forms to ask for editorial changes.

## Step 4. Draft
One message per list, tailored to that list's criteria. Template:

> Hi [Name], I run [Company], [one-line category]. Would you consider adding us to [the specific section of] your [list name]? [Optional: one proof point, only if the list ranks on proof.] Happy to exchange links and provide any more info you need. [URL]
> [First name]

Rules:
- Who you are, one proof point if relevant, one direct ask. Nothing else.
- No compliments about their article, no "hope you're well", no "happy to help", no labels like "Details:".
- **Don't mention your pricing.** You're asking for a mention, not selling.
- On LinkedIn, drop the sign-off; the name is already shown.
- Run the slop-edit skill on every draft if it's installed.

## Step 5. Approve, then send from the owner's accounts
- Show each recipient, route and message for approval. Nothing goes out before that.
- Send only from the owner's own signed-in accounts. Confirm the signed-in account belongs to them before each send. Never use anyone else's account.
- If the owner sends manually, give them a copy-ready list in send order.

## Step 6. Track and follow up
Keep a tracker (doc or sheet):

| List | URL | Engines/prompts citing | Route | Contact | Sent | Follow-up due | Reply | Outcome |
|---|---|---|---|---|---|---|---|---|

Follow up once, about 7–10 days later, in the **same thread** as the original. One line: "Hi [Name], just checking whether you'd consider adding [Company] to [list]. Happy to send anything you need."

## Handling replies
- **Link-exchange offers:** low penalty risk if relevant, but reciprocal link schemes are against Google's link-spam policy. For AI answers, what matters is being named on the page, not the backlink. Before agreeing, ask which site, which page and what anchor text.
- **Paid placement offers:** flag to the owner; don't accept or decline on their behalf.
- **Corrections to existing mentions:** fix facts first (name, category, location) so the entity stays consistent across the web.

## Report
After each round: lists found, ranked shortlist, sent / skipped (with reason), replies, wins (now named on the page), and the next round's candidates from fresh citation data.
```
